Oomph
Putting Californian surf culture into a new energy bar for the Asian market.
A California-inspired, energy bar packed with natural, plant-based ingredients, specially created for the Hong Kong, Taiwan and China markets.
We worked with the Oomph team to create the brand right from the very start, articulating a distinctive brand story and design language that took inspiration from the Californian lifestyle – a place where an active, healthy and sustainable
culture reflects the core elements of Oomph!
A fun project from concept to execution, Brand Emotive created the brand vocabulary, logo and packaging, as well as an easy-to-use e-Commerce site.
Brand creation / Brand identity / Digital assets / Packaging / Marketing collateral / POSM



Oomph
Putting Californian surf culture into a new energy bar for the Asian market.



A California-inspired, energy bar packed with natural, plant-based ingredients, specially created for the Hong Kong, Taiwan and China markets.
We worked with the Oomph team to create the brand right from the very start, articulating a distinctive brand story and design language that took inspiration from the Californian lifestyle – a place where an active, healthy and sustainable
culture reflects the core elements of Oomph!
A fun project from concept to execution, Brand Emotive created the brand vocabulary, logo and packaging, as well as an easy-to-use e-Commerce site.
Brand creation / Brand identity / Digital assets / Packaging / Marketing collateral / POSM